Investment Type : Direct Investment | Year : 2016 | Country : France
Culture Pub is a TV show that survived the industry’s drastic changes without a scratch as its loyal audience allowed it to both continue production and publish on the social media platforms Facebook, Twitter and Youtube after the show was taken off the air in 2012. It is a sturdy brand that has no intention of disappearing from the French audiovisuel market. The show revolves around the ad culture that surrounds us by examining everything from ideas, slogans and brand histories to the secrets to creating captivating images and the geniuses behind ad campaigns. In other words, it is the encyclopedia 2.0 of the advertisement world. It is an ambitious project that has our full confidence.